Porsche's Pepita pattern inspires latest 'The Art of Dreams'

Taking inspiration from Porsche's Pepita pattern, artists from a range of disciplines will be working with geometry, symmetry, rhythm and repetition for this year's 'The Art of Dreams' exhibition in Milan.

Setting design and style standards isn't something new for Porsche. Over the years, Porsche cars from various eras are now considered classics. Similar sentiment is placed on the interior of Porsche cars too; a wide range of the marque's cabins are now style icons in their own right. 

Artwork for The Art of Dreams exhibition comes from a variety of disciplines, with all artists working with concepts of geometry, symmetry, rhythm and repetition

The perfect example of this would be the Pepita pattern which is being used in this year's exhibition. The pattern, consisting of small squares connected by diagonal stripes, was a star in the 1960s and remains a cult favourite till this day. 

Porsche's mark today goes beyond cars, with the brand having delved fully into the world of art. The Art of Dreams is a global initiative by Porsche to foster the creation of art installations surrounding the topic of dreaming, with this upcoming exhibition marking its fifth edition. 

This year's centrepiece is an interactive sculpture, Lines of Flight, by artist collective Numen/For Use. Made of delicate cells and single-colour nets, the enormous lightweight construction is said to encourage onlookers to climb inside and explore the suspended landscape for themselves. 

This year's centrepiece by Numen/For Use encourages spectators to interact with the sculpture

Comprising product designers Sven Jonke, Christoph Katzler and Nikola Radeljkovic, Numen/For Use states that from its perspective, dreaming is a process of self-discovery. The trio went on to share that the monochrome diagonals within the Pepita pattern suggests a cloud of exciting starlings fleeing the binary black and white matrix. 

On top of the sculpture, Imre and Marne van Opstal, who are choreographers, will be staging a dance performance. According to them, the cocoon-like space evokes feelings of security, belonging and comfort. The dances and movements in their performance are meant to symbolise the process of being liberated from unconscious rhythms. 

Previous editions have taken place across the globe in places such as Paris and more notably, Singapore in 2023, in conjunction with Singapore Art Week.

The centrepiece then - taken from the brilliant mind of digital artist Chris Labrooy - was a white Porsche 911 Carrera 4S under the hand of a larger-than-life figure wearing a racing helmet, and greeted  visitors at our very own Gardens By The Bay.

Similarly, the upcoming edition in Milan will be held as part of Milan Design Week and is set to take place from 16 to 21 April 2024.