Jaguar Singapore partners with Changi Rewards

Wearnes Automotive, the sole authorised distributor of Jaguar cars in Singapore, has announced the launch of the Jaguar Lifestyle Collection on the Changi Rewards platform.

Luxury design and meticulously handcrafted products have been the core of the Jaguar brand, and the British automotive brand has taken a leap forward with Changi Airport Group (CAG). Starting from this month, Changi Rewards members will be able to select from a luxury mix of Jaguar merchandise when they redeem their rewards.

This partnership serves to reinforce Jaguar's brand presence, and is an extension of the 2018 Be A Changi Millionaire promotion where the New Jaguar E-PACE is one of the grand prizes.

The Jaguar Collection has been launched within the Changi Rewards online redemption catalogue, offering a diverse selection of Jaguar branded luxury goods for members of the loyalty programme. Beyond the regular point-based loyalty programme, Changi Rewards aims to provide its members with exclusive benefits and privileges, incentivising both locals and tourists when they shop and dine at Changi Airport. The benefits include instant prizes from the Sure-Win Game, 7% GST absorbed shopping, parking privileges, invitations to private events and all-day access to their membership via the iChangi App.

As part of the partnership, Changi Rewards members will also be able to gain exclusive access to Jaguar Singapore's private events and new product launch previews. This partnership creates significant synergies for both parties. Time-starved consumers are provided with quick access to branded luxury merchandise through the redemption of their Changi Rewards points. At the same time, Jaguar Singapore is able to reinvent its retail experience beyond the car showroom, to reach out to modern day consumers' with increasingly connected lifestyles.

The Jaguar Collection X Changi Rewards collaboration has officially been launched and is now available online via the Changi Rewards website here and mobile app.