Hyundai launches its first European Brand Space on Amazon
25 Apr 2024|43 views
Hyundai has launched its first ever Brand Space on Amazon. The new innovative digital environment within the Amazon store is currently available in Germnay, and the firm aims to utilise the new platform to redefine digital engagement and customer-centricity.
The Hyundai Brand Space offers customers the opportunity to learn more about Hyundai, on top of engaging with content related to the brand's heritage, technological advancements, and commitment to sustainability. With the Brand Space, all of this can now be accessed in one place.
The new Brand Space will also provide Hyundai with the opportunity to introduce new audiences to the brand. Hyundai plans to use this platform to foster brand affinity among potential customers and interact with them within a familiar environment, and states that this new collaboration with Amazon represents its strong commitment to meet its customers' demands on a channel the are already familiar with.
Within the space itself, customers are able to explore various content ranging from information about the brand itself to content about product lineups. The Brand Space can also navigate users to local Hyundai websites, allowing users to to interact with its digital car configurator or even schedule a test drive at local dealerships.
Hyundai has launched its first ever Brand Space on Amazon. The new innovative digital environment within the Amazon store is currently available in Germnay, and the firm aims to utilise the new platform to redefine digital engagement and customer-centricity.
The Hyundai Brand Space offers customers the opportunity to learn more about Hyundai, on top of engaging with content related to the brand's heritage, technological advancements, and commitment to sustainability. With the Brand Space, all of this can now be accessed in one place.
The new Brand Space will also provide Hyundai with the opportunity to introduce new audiences to the brand. Hyundai plans to use this platform to foster brand affinity among potential customers and interact with them within a familiar environment, and states that this new collaboration with Amazon represents its strong commitment to meet its customers' demands on a channel the are already familiar with.
Within the space itself, customers are able to explore various content ranging from information about the brand itself to content about product lineups. The Brand Space can also navigate users to local Hyundai websites, allowing users to to interact with its digital car configurator or even schedule a test drive at local dealerships.
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