Is it difficult for new car brands to make it in Singapore?
16 Nov 2023|1,292 views
Ahead of Omoda & Jaecoo's entry into Singapore, Julian and Desmond take a minute in this episode of our Backseat Driver video series to discuss just what it takes to bring in a new automotive brand here in Singapore.
Is it all about finding the budget for marketing and building a brand presence? Or perhaps it is because the current players are already so well established and competent when it comes to selling cars here in Singapore? Catch Desmond and Julian as they share their thoughts on how brands can excel in our market, and join us as we explore just what Omoda & Jaecoo has planned here in Singapore in this video embedded below!
And if you have your own ideas about what makes building a new brand here so difficult, don't hesitate to let us know in the comments!
Ahead of Omoda & Jaecoo's entry into Singapore, Julian and Desmond take a minute in this episode of our Backseat Driver video series to discuss just what it takes to bring in a new automotive brand here in Singapore.
Is it all about finding the budget for marketing and building a brand presence? Or perhaps it is because the current players are already so well established and competent when it comes to selling cars here in Singapore? Catch Desmond and Julian as they share their thoughts on how brands can excel in our market, and join us as we explore just what Omoda & Jaecoo has planned here in Singapore in this video embedded below!
And if you have your own ideas about what makes building a new brand here so difficult, don't hesitate to let us know in the comments!
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